ChatGPT visibility checker
Does ChatGPT name your business when a customer asks it for one? Peekl puts your customers’ questions to ChatGPT with web search on, three times each, and shows who it names, who it names instead and which websites it read. Start with the free check, then the audit covers ChatGPT.
Why check ChatGPT on its own
ChatGPT is the assistant most customers name first, and the one most likely to leave a local business out. In our scans of 378 ChatGPT answers about seven trades in nine cities, it named 2.2 businesses per answer, fewer than Gemini’s 3.0. Fewer names means a harder door.
It also chooses differently. Its favourite business in a city appeared in 40% of that city’s answers, so it spreads its picks, and it backed them with a web few owners think about: 27% of its citations went to official and professional bodies, health authorities, licensing boards, trade registers. Gemini gave those almost nothing. A business can be well known to Gemini and unknown to ChatGPT for the same question in the same town. In one Peekl audit, an established London clinic was named 13 times by Claude and 6 times by Gemini, and by ChatGPT not once in 45 answers.
It is also the assistant most people have actually tried. Pew Research Center found that 34% of US adults had used ChatGPT by early 2025, about double the share in 2023, and 58% of those aged 18 to 29. The customers asking it for a plumber or a dentist are no longer early adopters.
How ChatGPT compares with Gemini and ClaudeOpenAI’s announcement of ChatGPT search · Pew Research Center on ChatGPT use
What the ChatGPT visibility check reports
Forty-five ChatGPT answers inside the audit, read one by one, and turned into four things you can act on.
How often ChatGPT names you
Fifteen customer questions, each put to ChatGPT three times. You see the count of answers that named you, and the ones that did not.
Who ChatGPT recommends instead
Every business ChatGPT reached for across the 45 answers, ranked by how often, so you know exactly who is taking the call.
Which websites ChatGPT read
ChatGPT cites the pages it used when it searches. The audit records every one and shows which named you and which named a competitor.
The ranked plan
Up to twelve fixes in order of impact, each drawn from a gap ChatGPT exposed: a register you are not on, a directory that lists the competitor, a page that does not answer the question.
How the ChatGPT check runs
Two fields to start, one payment for the full run, nothing to install.
Start with the free check
Enter your business and city. The free check puts twelve questions to Gemini and shows you a first read in minutes, so you can see the method before you pay.
The audit puts your questions to ChatGPT
Fifteen customer phrasings, from “best near me” to a specific job, sent to ChatGPT through OpenAI’s API with web search on, three times each, alongside Gemini and Claude.
You get the readout and the plan
For ChatGPT alone and across the three assistants: named or not, who instead, which websites, and the ranked fixes. One-time $99.
What ChatGPT reads before it recommends a local business
ChatGPT cites fewer pages than Gemini, 2.4 per answer against 3.8, and it trusts a different kind of page. The websites it cited in the most separate checks were a French business directory and the French health-insurance register, then the American Academy of Dermatology, the French health authority, Doctolib, Fresha, a review platform and Zillow. Registers and professional bodies sit where Gemini has Reddit and Facebook.
That has a practical consequence. If your trade has an official register, a licensing board or a professional association with a public directory, ChatGPT is the assistant most likely to read it, and a missing or incomplete entry there is a ChatGPT-specific gap. Booking platforms and review sites still matter, and ChatGPT and Gemini shared at least one top source three times out of four, but the weighting is not the same, and the shortlists are not either.
For your ChatGPT presence the order of work follows from this: the official or professional directory for your trade first, then the booking platform and review sites that list your competitors, then a website page that answers the customer’s question in plain words. ChatGPT tends to quote pages that state a fact and support it in one place; the by-hand guide shows how to see this for yourself before you run anything.
How to track the sources AI citesChatGPT rank tracker, or a ChatGPT visibility check?
A ChatGPT rank tracker, also sold as a ChatGPT visibility tracker or ChatGPT brand monitoring, is a subscription tool that sends a fixed list of prompts to ChatGPT on a schedule and charts how often a brand is mentioned or cited over time. It is built for marketing teams with many prompts and several assistants to watch. Prices run from about $29 a month to several hundred.
An owner with one location rarely needs a line on a chart. ChatGPT’s answer is rebuilt on every run, so the useful reading is the pattern across a set of questions, repeated three times, and what changed after you fixed something. That is what the $99 audit is built to show, on ChatGPT, Gemini and Claude at once, with monthly re-checks at $39 as an option for owners who want the trend without a dashboard to learn or a seat to pay for. Compare the ChatGPT trackers if you manage several brands or want daily runs.
Other assistants: Gemini visibility checker · Claude visibility checker.
Where ChatGPT sits in the free check and the audit
The free check is a first read on one assistant. ChatGPT is part of the audit, where every question runs three times.
| What | Free check | Audit |
|---|---|---|
| ChatGPT | Not included | 15 questions, three runs, 45 answers |
| Other assistants | Gemini, 12 questions once | Gemini and Claude, 45 answers each |
| Competitors ChatGPT names | Not included | Every one, ranked by frequency |
| Websites ChatGPT cited | Not included | Every one, and who they favour |
| Fix plan | The top fix, from Gemini | Up to 12 ranked fixes, with playbooks |
| Your site and Google profile | Not read | Read the way the assistants read them |
| Price | Free | $99 once, no subscription |
ChatGPT visibility checker: questions
Is there a free ChatGPT visibility checker?
How does the check query ChatGPT?
Can I check how ChatGPT ranks my business?
Which websites does ChatGPT use to recommend local businesses?
How do I get ChatGPT to recommend my business?
Can I track my ChatGPT visibility over time?
Does the check cover ChatGPT search and the regular ChatGPT?
Is Peekl a ChatGPT tracker for agencies?
Find out what ChatGPT says about your business.
Start with the free check on Gemini. Add the audit when you want ChatGPT, Claude and the plan.